Diamantes Guadalupanos is a project promoted by the Basilica of Our Lady of Guadalupe with the goal of transforming the roses offered to the Virgin into eternal diamonds with a social impact. We turn your devotion into something you can always carry with you, while at the same time helping those who need it most.

Through a high-pressure high-temperature (HPHT) carbonization process using the most advanced technology in the sector, we extract carbon from the rose petals offered to the Virgin, turning a unique gesture into an eternal jewel. We crystallize diamonds with the same properties as those extracted from mines, but with an ethical, sustainable, and meaningful origin.

All our actions are guided by 5 essential principles:

• Social commitment: The resources generated by our medals contribute to the development of the Basilica's social works to support and care for vulnerable groups, especially the elderly in Mexico.
• Respect for the Virgin of Guadalupe: Our diamonds are a way to pay tribute to the Virgin and help keep the devotion of millions of people around the world alive, while being aware of their importance as a symbol of gratitude and hope.
• Transparency and authenticity: We certify the origin and quality of our diamonds and are completely transparent at every stage of the process.
• Sustainability: We produce diamonds using clean energy and low-environmental-impact technologies. Furthermore, we follow an ethical process that is respectful of our workers.
• Excellence and mastery: Our medals are born from the absolute care of the best designers and master jewelers in Spain, who work with rigor and a deep respect for the craft.

The process of collecting the rose petals, carried out in the presence of the Primate Cardinal of Mexico before the tilma of Saint Juan Diego in the Basilica's Camarín, is supervised and certified by a civil notary. All jewelry comes with a certificate of origin from Diamantes Guadalupanos and, furthermore, the 0.50 ct diamonds have a quality certificate from the International Gemological Institute (IGI).

We want our jewelry to reflect a deep love for creation. That is why we produce our diamonds using clean energy and low-impact technologies, significantly reducing our carbon footprint. Furthermore, we follow an ethical process that puts workers at the center, remaining conscious of the negative impact caused by diamond mining.